Startup Labs

Fractional CTO-led technology partner

The senior engineering leadership your company is missing.

Startup Labs provides fractional CTO leadership, with optional support from a vetted engineering team. You get clear technical direction, with the option to add hands-on delivery support when needed.

CTO-led · Fractional availability · Vetted engineering talent

Funded startups

Seed to Series B, moving beyond an outsourced MVP or into their scaling phase.

Tech-enabled SMBs

20 to 200 people, internal systems and workflows failing under growth.

Failed build recovery

Companies steadying the ship after a failed build, agency, or leadership gap.

Good decisions, made together

Strategy works best when the whole team can see the picture.

Colleagues mapping out a strategy together

How it works

A working model, not a consulting model.

Start with a free discovery conversation. If we agree there is a fit, the deeper assessment and ongoing delivery are scoped separately before work begins.

  1. 01

    Assessment

    Start with a free discovery call. If a deeper review makes sense, agree its scope, deliverables, timeline, and fee before assessing code, team, roadmap, or delivery.

  2. 02

    Alignment

    Strategy is translated into a plan with priorities, owners, milestones, and cost. You approve the direction before a line of code is written.

  3. 03

    Execution

    A fractional team, assembled for the work, ships on a visible weekly cadence with reporting you can rely on and leadership accountable for results.

  4. 04

    Scale or handoff

    We scale the team with you, or hand over cleanly with documentation, working pipelines, and the structure in place so progress holds.

See engagement options and what is scoped together

Why fractional

A real technology organization, without the overhead

Fractional engagement is the middle path between hiring a full-time CTO and hoping an agency delivers. It is a persistent leadership structure, not a one-off project.

Fractional CTO
Full-time hire
Agency
Cost model
Scope-based fee with leadership commitment and any delivery capacity defined in the proposal
Senior CTO comp plus headcount, benefits, and a long search
Hourly or project billing that grows with every change request
Leadership
A senior CTO owns decisions and is accountable for outcomes
Single hire, quality depends on the person you find
A project manager relays scope; no one accountable for your business
Delivery
Weekly cadence, visible progress, engineering quality enforced
Depends on the leadership the hire brings
Milestones you pay for whether or not they hold
Team
Vetted fractional engineers, designers, QA, and cloud specialists as needed
You recruit and manage everyone yourself
Their staff, their priorities, their loyalty
After the project
Leadership stays aligned as your needs evolve
The hire is yours to manage and retain
Nobody left who understands your system

First 90 days

A clear start, with checkpoints to adjust course.

The exact work depends on discovery and your priorities. This is the working rhythm, not a promised set of business results.

  1. 01Days 1-30

    Understand and prioritize

    Review the system, team, and delivery process. Agree on risks, owners, and a practical first set of priorities.

  2. 02Days 31-60

    Establish a cadence

    Make architecture and roadmap decisions visible, start the highest-value work, and report progress and blockers regularly.

  3. 03Days 61-90

    Measure and adjust

    Compare delivery and reliability against the starting point. Decide what to continue, change, hire for, or hand off.

Evidence, not promises

How to evaluate our work.

We are building out detailed case studies. Until those are published, use these questions to assess whether our approach fits your situation.

What will change?

Agree on a baseline, concrete deliverables, owners, and review dates before work begins.

Who is accountable?

Confirm which senior leader will make decisions, how much access they provide, and how delivery is governed.

What evidence will I see?

Ask for a regular view of shipped work, risks, decisions, and movement against the agreed priorities.

Fit matters

Know when a CTO-led partner makes sense.

We work best when there is a real decision to own and a team or system to move forward. We will say so if a smaller fix is the better answer.

Good fit

  • A founder or operator needs someone to own technical priorities and decisions.
  • Systems or delivery problems have measurable business consequences.
  • You can make time for discovery and act on a prioritized plan.

Probably not the right model

  • You need only a small, clearly specified one-off task.
  • A full-time executive is already leading architecture and delivery effectively.
  • There is no internal owner available to participate in decisions.

Start the conversation

Know your roadmap deserves better leadership.

Start with a free discovery call about your goals and technical constraints. If deeper work makes sense, we will put its scope, deliverables, and fee in writing.

No pitch decks. No obligations. Usually one working session.